Engagement
Metric Canvas Engagement
A structured, facilitator-led engagement that defines the measurement plan for an early-stage mobile product—from North Star candidates to event taxonomy and reporting cadence.
Request an engagement scope
Who it is for
Founders, product leads, and small mobile teams preparing a first meaningful analytics layer or resetting an overloaded event catalogue.
What you leave with
A written metric canvas: primary outcomes, supporting signals, event definitions, instrumentation priorities, and a two-sprint rollout sequence your engineers can implement.
Included
- Discovery interviews with product and engineering stakeholders
- Draft and revised metric canvas document
- Event taxonomy and naming conventions
- Instrumentation priority backlog (must-have vs later)
- Facilitated working sessions (remote or in Kuala Lumpur)
- Handoff walkthrough with your implementation owner
Not included
- Hands-on SDK installation or codebase changes
- Ongoing analytics tool subscription fees
- Paid acquisition channel management
How the work unfolds
- 1. Scope call Confirm product stage, current instrumentation, and decision deadlines.
- 2. Discovery Map user journeys, release constraints, and which questions leadership actually needs answered.
- 3. Canvas draft Propose outcome metrics, activation definitions, and retention signals suited to your category.
- 4. Working sessions Pressure-test definitions with product and engineering; resolve naming and ownership.
- 5. Handoff Deliver the final canvas, backlog, and a short implementation sequence.
Preparation & delivery
Share current analytics screenshots or exports if any exist, a brief product overview, and access to one product owner and one technical contact for interviews.
Remote across Malaysia and Southeast Asia, with optional in-person sessions in Kuala Lumpur.
Ready to discuss scope?
Tell us about your mobile product stage and we will reply with fit and next steps within two business days.
Request an engagement scope